Author: Matt Buys

Matt Buys is a Digital Marketing Specialist at 1bg. He writes about SEO, content marketing, and online advertising from the perspective of someone with 8 years of experience working for marketing agencies and serving all types clients.

27 Revealing SEO Quotes by Google [Optimization Tips from the Source]

Far too many SEO campaigns are flawed from the outset because they are based on inaccurate or out of date methodologies.

If an SEO company tells you that you need to increase your budget for the month to improve the loading speed of the pages on your site, are you just supposed to take their word for it? Continue reading… 27 Revealing SEO Quotes by Google [Optimization Tips from the Source]

Marketing Your Local Business: Paid Advertising

Recently we published our in-depth guide to marketing your local business from an organic search perspective. This week we’re looking at paid advertising and how you can use pay per click strategies to attract new customers through a different channel. Read on to learn when you should consider utilize paid advertising, where you can go for advertising opportunities, how to get started with your first ppc campaign, and how to measure and define success. Continue reading… Marketing Your Local Business: Paid Advertising